# Apple's OLED touchscreen MacBook Pro keeps M5 Pro and M5 Max, with up to 128 GB, from $2,899

> OnPrem World · https://onpremworld.com/en/news/2026-10-macbook-pro-proled-m5-max · CC BY 4.0

Published: 2026-10-28 · Hardware

Apple announced the MacBook Pro with PROLED XDR Display on October 28, in 14-inch and 16-inch sizes, with a tandem OLED panel and touch input on a Mac for the first time. It uses M5 Pro or M5 Max rather than a new chip, with up to 128 GB of unified memory and up to 16 TB of storage. Prices start at $2,899 (14-inch M5 Pro), $3,399 (16-inch M5 Pro), $4,499 (14-inch M5 Max) and $4,799 (16-inch M5 Max). Pre-orders opened October 28 in 30 countries and regions, with availability from November 6.

## Why it matters locally

For running models locally this is a new screen on known silicon: memory tops out at 128 GB and bandwidth at 614 GB/s, the same M5 Max limits Apple lists for the current MacBook Pro.

## For the market

Apple's own lineup is now the clearest comparison: the M6 14-inch from $1,999 stops at 32 GB and 170 GB/s, while the OLED M5 Max reaches 128 GB and 614 GB/s. Against RTX Spark laptops, which also reach 128 GB, the M5 Max has about twice the 300 GB/s bandwidth in our data, though Windows and CUDA users may still prefer NVIDIA's route.

## In plain words

Apple's best laptop got a brighter screen you can touch, and it weighs less. The engine inside is the same one Apple already sold, so for AI work it is like a nicer car body on the same motor.

## For practitioners

Pick by memory tier: on the 40-core GPU M5 Max, Apple lists 48, 64 or 128 GB at 614 GB/s, while the 32-core version is 36 GB only at 460 GB/s, and M5 Pro stops at 64 GB and 307 GB/s. Apple says M5 Max runs LLMs with hundreds of billions of parameters on device, but that is a vendor claim with no figures, so test your own quant and context length, and remember macOS limits how much memory the GPU can wire by default.

## Source

[Apple unveils groundbreaking MacBook Pro with PROLED XDR Display (Apple Newsroom)](https://www.apple.com/newsroom/2026/10/apple-unveils-groundbreaking-macbook-pro-with-proled-xdr-display/)

## On this site

- Hardware: [M5 Pro](https://onpremworld.com/en/hardware/apple-m5-pro.md)
- Hardware: [M5 Max (18-core CPU / 32-core GPU)](https://onpremworld.com/en/hardware/apple-m5-max-32c-gpu.md)
- Hardware: [M5 Max (18-core CPU / 40-core GPU)](https://onpremworld.com/en/hardware/apple-m5-max-40c-gpu.md)
- Hardware: [M6 (24GB/32GB configurations, 170 GB/s)](https://onpremworld.com/en/hardware/apple-m6-24-32gb.md)
- Hardware: [RTX Spark (N1X) laptops & compact desktops](https://onpremworld.com/en/hardware/nvidia-rtx-spark-n1x.md)

[All news](https://onpremworld.com/en/news.md)

Summaries are written by OnPrem World from the official source. We link to the original and never republish it.